The Belarusian government has decided not to prolong its contract with British PR company Bell Pottinger, aimed at improving the country's image in Europe. The news poses the questions whether the country's leadership is putting the brakes on its recent policy of engagement with the European Union, and to what extent the PR effort helped the controversial regime to overcome its negative image abroad?
The answer to the first question is "no" and to the second, "hardly at all."
The ...
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Already a member? Login hereAndrew Rettman is EUobserver's Foreign Affairs Editor. He has been writing about foreign and security affairs for EUobserver since 2005. He is Polish but grew up in the UK. He has also written for The Guardian, The Telegraph, and The Times of London.
Andrew Rettman is EUobserver's Foreign Affairs Editor. He has been writing about foreign and security affairs for EUobserver since 2005. He is Polish but grew up in the UK. He has also written for The Guardian, The Telegraph, and The Times of London.