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Journalists from over 60 countries receive the commission press releases every day (Photo: EUobserver)

EU carefully manages PR through 1000s of press releases

The average European Commission press release has taken days to write, been through an editorial process that often makes it longer and more complicated and is used to justify the commission's existence.

A recently-published thesis by Swedish academic Maria Lindholm shows that the style of the thousands of press releases churned out every year - 1,907 last year alone – are a unique product of the EU's political set-up.

Through a combined use of language and tense, the commission'...

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Journalists from over 60 countries receive the commission press releases every day (Photo: EUobserver)

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