Chocolate that does not make you fat. Drinks designed by the press of a button. 'Meat' made from plant protein. Burgers that give you all the vitamins you need.
Welcome to the world of nanofoods, a bold new future where, as industry would have it, food will become smart and personalised and worries about its nutritional impact a thing of the past.
That is the theory. Then there is the practice. The practice is that Europeans are conservative when it comes to what is put on their p...
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