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Hungary’s ruling Fidesz party has a huge advantage in terms of influencing social-media algorithms through their spending on online advertisements (Photo: Wikimedia)

Opinion

Fidesz's €3.2m digital ads aimed at smearing opponents

Critics of the regime of Viktor Orbán often argue that the Hungarian government controls the media, drowning out independent voices. His political allies, meanwhile, claim that press freedom is thriving, and that Orbán is merely counterbalancing the liberal media hegemony.

It is true that independent, trustworthy news outlets do st...

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Author Bio

Bulcsu Hunyadi, Róbert László and Csaba Molnár are analysts at the Political Capital Institute in Budapest, Hungary. Funded by the European Media and Information Fund, the consortium of Political Capital, the Hungarian fact-checking site Lakmusz, and the media think tank Mérték Media Monitor are detecting, monitoring, analysing, and debunking sponsored disinformation during the 2024 election campaign.

Hungary’s ruling Fidesz party has a huge advantage in terms of influencing social-media algorithms through their spending on online advertisements (Photo: Wikimedia)

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Author Bio

Bulcsu Hunyadi, Róbert László and Csaba Molnár are analysts at the Political Capital Institute in Budapest, Hungary. Funded by the European Media and Information Fund, the consortium of Political Capital, the Hungarian fact-checking site Lakmusz, and the media think tank Mérték Media Monitor are detecting, monitoring, analysing, and debunking sponsored disinformation during the 2024 election campaign.

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