Figures show that European viewers were more interested in watching the London Olympic Games than the previous ones, held in Beijing in 2008.
The Geneva-based trade body, the European Broadcasting Union (EBU), which looks after 74 national broadcasters from 56 mostly European countries, said in a flash report on Wednesday (15 August) the London event was "the most watched Olympic Games in history."
It noted that the BBC got 20 million British viewers for the men's 100 metres spri...
Back our independent journalism by becoming a supporting member
Already a member? Login hereAndrew Rettman is EUobserver's Foreign Affairs Editor. He has been writing about foreign and security affairs for EUobserver since 2005. He is Polish but grew up in the UK. He has also written for The Guardian, The Telegraph, and The Times of London.
Andrew Rettman is EUobserver's Foreign Affairs Editor. He has been writing about foreign and security affairs for EUobserver since 2005. He is Polish but grew up in the UK. He has also written for The Guardian, The Telegraph, and The Times of London.