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Yanukovych says his country's rotten image is caused by 'Ukrainophobia' (Photo: goobimama)

Ukrainian PR: Beyond a paint job

Ukraine’s cabinet of ministers recently allocated money for measures aimed at “encouraging” international media sources to say nice things about Ukraine and its “foreign policy” and at creating a positive image of the country.

Before examining just what this entails, it is worth noting that Ukraine’s leaders have generally shown little originality in their response to mounting criticism and disgruntlement. 

Leading members of former prime minister Tymoshenko’s government began add...

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The views expressed in this opinion piece are the author’s, not those of EUobserver

Author Bio

Andrew Rettman is EUobserver's foreign editor, writing about foreign and security issues since 2005. He is Polish, but grew up in the UK, and lives in Brussels. He has also written for The Guardian, The Times of London, and Intelligence Online.

Yanukovych says his country's rotten image is caused by 'Ukrainophobia' (Photo: goobimama)

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Author Bio

Andrew Rettman is EUobserver's foreign editor, writing about foreign and security issues since 2005. He is Polish, but grew up in the UK, and lives in Brussels. He has also written for The Guardian, The Times of London, and Intelligence Online.

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