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If the amendment is implemented, plant-based foods would be forbidden from 'evoking' dairy products in any way, including useful descriptive terms such as 'creamy' and 'alternative to dairy' (Photo: Gaston Bruno)

Why is EU set to ban 'creamy' and 'alternative to yoghurt'?

On Thursday (29 April) the EU will decide on a controversial amendment that would severely restrict the marketing of plant-based-dairy products.

While the outcome is still uncertain, it's already clear that this is about more than just oat milk: the credibility of the EU and its green food ambitions are at stake.\n \nIn its 2020 Farm to Fork strategy, the European Commission urgently called for an accelerated transition to a sustaina...

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Disclaimer

The views expressed in this opinion piece are the author’s, not those of EUobserver

Author Bio

Jasmijn de Boo is vice president of ProVeg International, an international non-profit organisation working to transform the world food system by replacing animal products with plant and cellular alternatives.

If the amendment is implemented, plant-based foods would be forbidden from 'evoking' dairy products in any way, including useful descriptive terms such as 'creamy' and 'alternative to dairy' (Photo: Gaston Bruno)

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Author Bio

Jasmijn de Boo is vice president of ProVeg International, an international non-profit organisation working to transform the world food system by replacing animal products with plant and cellular alternatives.

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